One Innocent Sounding Word
By now we know that the word “fragrance” on a product label is a red flag. That one innocent sounding word can include so many unknowns from endocrine disruptors to carcinogens. Finding products that disclose what makes them smell so good can be hard and some of the products with clean ingredients can be expensive.
Karen Roche understands this problem all too well. In 2006 her best friend was diagnosed with breast cancer. So began her journey to learn about and find better-for-you products free from toxins and artificial fragrances. The one thing Karen had the most trouble finding was personal care products that fit the bill. There were limited options and many that she did find were pricey.
She figured that if she was having problems finding non-toxic, affordable personal care products other woman were, too.Read More »